Emergic: Rajesh Jain's Blog

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Microsoft CRM

August 27th, 2002 · No Comments

Writes Robert Cringley of InfoWorld: “Although Microsoft’s forthcoming CRM solution is positioned as a down-market offering, when it ships in December it will come with two connectors to SAP via bundled BizTalk technology. It will also coincide with an initiative rebranding all of Microsoft’s business applications and will be followed by an ASP-based version of the CRM offering targeted directly against Salesforce.com. Also on tap are third-party offerings that bundle a low-cost computer telephony feature and a partner relationship management app.”

He adds: “With Office and Sharepoint built into a fresh application that has no code from either Great Plains or Navision, two relatively recent Microsoft acquisitions, there is nothing “down market” about this application push into the enterprise.”

Tags: Microsoft

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