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Microsoft’s USD 10 billion SME Bet

November 27th, 2003 · No Comments

Washington Post (via Reuters) reports:

SMB sales strategy chief Orlando Ayala told the paper in an interview Microsoft was taking a long-term view of the sector, which consists of some 40 million companies around the world, and expected its investments to turn profitable in 2005.

Ayala said: “In the next five years, we will concentrate on the market for companies with 2,000 to 5,000 employees, or maybe up to 8,000.”

SMEs are the next frontier in tech – especially those in emerging markets, whom very few are focusing on.

Tags: Microsoft

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