Making Better Presentations

We need to make presentations all the time. This column (from 1998) by Doc Searls is still very relevant today. Key points:

– Begin with the end
– Come from who you are
– Tell your story
– Write from an outline
– Talk from headlines, not headings
– Use graphics
– Use numbers to make lists memorable
– Research thoroughly, source abundantly, give examples
– Make comparisons
– Stand and deliver

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