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Mobiles as Next Frontier

August 20th, 2005 · No Comments

Information Week writes that cell phones are the next frontier for Internet companies:

As Internet companies look for new revenue streams and customers, they see particularly fertile ground among the millions of cell-phone users. The Yankee Group reports that 65% of the U.S. population owns a cell phone. And increasingly, cell phones are becoming highly customizable and personalized devices that can be used for more than just phone calls, including E-mail, video streaming, and even Internet browsing.

Because people spend so much time on their cell phones, Internet companies are jumping on the opportunity by introducing more Web-browsing features to cell phone users. “There is a huge community of people reliant on portals like Google search on their personal computers,” says Yankee Group analyst Linda Barrabee. “Extending that to mobile phones, which people always have when they’re on the go, makes a lot of sense.”

Tags: Software

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