Emergic: Rajesh Jain's Blog

Emergic: Rajesh Jain's Blog header image 2

Impact Media

September 1st, 2005 · No Comments

Fred Wilson writes:

For the past 50 years, the media equation has most often been solved for the largest audience.

That is changing and its happening pretty quickly, brought on largely by digital media.

I think the media equation is going to get solved for attention, passion, relevance, and meaning going forward.

I need a good word for the combination of all of those metrics, but for now I am going to use impact.

Tags: BlogStreet

0 responses so far ↓

  • There are no comments yet...Kick things off by filling out the form below.

Leave a Comment