The Pondering Primate writes:
There will come a point when there is more internet traffic from mobile devices than PCs. What happens to search engines then? What happens to the Golden Goose of advertising when people wont be using a search engine to do their surfing?
That screen on your cellphone will be the most coveted piece of real estate to advertisers. People wont be using search engines on their phones.
What replaces the keywords model for the advertising dollars?
Physical World Hyperlinks.