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Web 2.0 Revenue Models

July 24th, 2006 · No Comments

Ajit Jaokar writes:

Web 2.0 is all about monetising the long tail. Often, sites do not monetise the long tail : To recap, long tail needs lots of small contributions from many users(often contributed implicitly). To do so, the site must

1) Firstly, attract the long tail(many members)

2) Secondly, capture content from the long tail in a form that can be aggregated

A membership of thousands cant lead to a valuation of millions! You need the numbers make money from to be web 2.0(i.e. the long tail)

Tags: Software

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