Emergic: Rajesh Jain's Blog

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Enterprise 2.0

November 24th, 2006 · No Comments

Andrew McAfee writes:

I met yesterday with David Deal, Ray Velez, and Amy Vickers from Avenue A | Razorfish, a 1000 person, $190 million interactive services firm headquartered in Seattle. AARF helps clients with digital marketing and advertising, with their customer-facing websites, and also with their Intranets and Extranets.

What I found most interesting about the company was its own Intranet. To hear David, Ray, and Amy tell it, the company’s traditional static Intranet — the place where an employee would go to look up benefits information or peruse the latest press releases — still exists, but has been marginalized by a suite of Enterprise 2.0 tools.

Tags: Enterprise Software

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