Search Startups

Red Herring writes:

If pundits are right, search will soon do a much better job finding multimedia and going mobile. It will also offer more accurate probes of local information, health information, gaming, music, and other areas of interest to consumers, as well as get better at finding the best deals in travel and real estate. No one is seriously challenging Googles dominance. But Google, or even Yahoo and MSN, cant do it allso nimble startups across the world are seizing opportunities in emerging areas of search.


Kevin Maney writes: “You might already know what presence is. If you use something like AIM or Skype, it’s the ability to see that someone you know is also online. The next thing will let you also see where they are. Helio just came out with cellphones that can show where your buddies are on a map. The Wi-Fi network at the Massachusetts Institute of Technology has been set up so users can pinpoint their friends.”

2007 Broadband Trends

Broadband Directions writes:

1. Apple’s iTV box will likely succeed
2. All eyes on Google
3. Ad-supported video dominates (at least for now)
4. Syndication grows in importance
5. Community-building around video goes mainstream
6. Brand marketers score with broadband video
7. Legitimate P2P gains traction

Podtech’s Strategy

NewTeeVee talks to Podtech CEO John Furrier:

The key to reaping rewards from programs on niche topics like automotive news10 is appealing to microcommunities, Furrier said. Advertisers want to put their content in front of audiences that they know are contextually and behaviorally what they want. By involving and engaging a particular community, he said, lines of communication between the advertisers and the influencers can be opened up. It will be interesting to see if the same principles will apply to the entertainment and comedy channels Podtech is planning on adding soon.

Were not really publicly talking about it. Were just out there doing it, he said. Were creating a media network, in a new way, in a different way. By treating media creators more like software developers, letting advertisers directly access potential customers in a compelling way and giving their users what they want, Podtech could do just that.

What VCs Look for In A CEO

VC Confidential writes about some of the attributes:

Resourceful: he/she should be weary of raising capital and be thoughtful about taking on any dilution. Large capital raises limits exit potentials, defocuses management and ends up usually being wasted.

Relentless: Technology is all about being the market leader (as they say, who was the second person to fly across the Atlantic?). I like CEO’s who are competitive and paranoid about the competition.

Creative Thought: we appreciate entrepreneurs who look at problems differently. Successful companies do so not by doing things the same way as their competitors.

TECH TALK: The Best of 2006: 2. Social Networking

The rise of MySpace, Facebook, YouTube, Cyworld and Mixi has focused a lot of attention on social networking. Combined with user-generated content, social networking is making connecting and staying updated on family and friends that much easier. In India, too, social networking sites are starting up hoping to replicate the magic of a MySpace. In this context, it is useful to keep in mind these thoughts by Danah Boyd:

A “social network site” is a category of websites with profiles, semi-persistent public commentary on the profile, and a traversable publicly articulated social network displayed in relation to the profile.

To clarify:

1.Profile. A profile includes an identifiable handle (either the person’s name or nick), information about that person (e.g. age, sex, location, interests, etc.). Most profiles also include a photograph and information about last login. Profiles have unique URLs that can be visited directly.

2.Traversable, publicly articulated social network. Participants have the ability to list other profiles as “friends” or “contacts” or some equivalent. This generates a social network graph which may be directed (“attention network” type of social network where friendship does not have to be confirmed) or undirected (where the other person must accept friendship). This articulated social network is displayed on an individual’s profile for all other users to view. Each node contains a link to the profile of the other person so that individuals can traverse the network through friends of friends of friends….

3.Semi-persistent public comments. Participants can leave comments (or testimonials, guestbook messages, etc.) on others’ profiles for everyone to see. These comments are semi-persistent in that they are not ephemeral but they may disappear over some period of time or upon removal. These comments are typically reverse-chronological in display. Because of these comments, profiles are a combination of an individuals’ self-expression and what others say about that individual.

For good measure, Danah has also put together a timeline of social networking sites.

Tomorrow: Data Centres

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