Emergic: Rajesh Jain's Blog

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Web 3.0 Formula

February 21st, 2007 · No Comments

Sraman Mitra writes:

3C = Content, Commerce, Community | 4th C = Context | P = Personalization | VS = Vertical Search

This, I submit, is the formula for the future: Web 3.0 = (4C P VS).

Web 2.0 has been a nichy phenomenon with hundred and thousands of microcap efforts addressing one of the Cs, lately, Community being the most popular force, producing companies like MySpace, Facebook, Piczo, Xanga, and Flixster.

Personalization has remained limited to some unsatisfactory efforts by the MyYahoo team, their primary disadvantage being the lack of a starting Context. More recently, Netvibes has raised a lot of buzz, but also lacks the same organizing principle: Context.

In Web 3.0, I predict, we are going to start seeing roll-ups. We will see a trunk that emerges from the Context, be it film (Netflix), music (iTunes), cooking / food, working women, single parents, and assembles the Web 3.0 formula that addresses the whole set of needs of a consumer in that Context.

Tags: Software