Emergic: Rajesh Jain's Blog

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Microsoft and Mobiles

May 4th, 2007 · No Comments

Om Malik writes:

Windows Mobile, which is one of the two future platforms of growth for the company. (Xbox is the other.)

While it is unlikely that I would switch to Windows Mobile anytime soon, I have seen how some friends of mine like the platform. In fast growing mobile societies like India and China, Windows Mobile devices are popular despite their high price tag. Many use Windows Mobile (and other phones) for what we view as computing tasks in the US. It is their computer.

Microsoft has to work hard with device makers to bring the prices down to $100-a-pop range, and see its market share zoom. Microsofts relevance (and more importantly future profits) in these new mobile societies are going to come from mobiles, not PCs.

Tags: Microsoft

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