Emergic: Rajesh Jain's Blog

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Mobile Advertising

September 3rd, 2008 · 8 Comments

Recently, a journalist emailed me some questions to answer on mobile advertising. I responded in some detail. Q1. What do you see as the main issues and opportunities with regard to mobile advertising in India? ISSUES: Early days of mobile ads means concept selling and experimental budgets Mobile also competing with 3 other emerging media […]

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