Emergic: Rajesh Jain's Blog

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Blog Past: Disruptions

April 19th, 2009 · 4 Comments

I wrote this in 2005: “Disruptions are technological shifts which provide opportunity for newcomers to take on incumbents – and perhaps usurp power. It happens all the time. Today’s king is not guaranteed to be tomorrow’s emperor – we have seen this in history and politics, and we see it in business also. While at times, corporations themselves hasten their downfall by questionable decisions (in retrospect), at other times entrepreneurial start-ups with some luck rapidly make their way to the top. There is no magic formula for success. But understanding disruptions and key trends can help avoid mistakes that can accelerate failure.”

I strongly believe that we in India have an opportunity to build the next Black Swan, a company that in 3-5 years can be as important as Google is being seen today. Keeping a perspective of the future world that we want to create is necessary so that we make the right decisions as we work towards building it.

The three key building blocks for my thinking about the future are broadband, mobility and emerging markets. Broadband will enable on-demand, net-native services. Mobility will empower users with computers in their pockets. Much of this future will begin and spread faster in emerging markets because they have very little legacy.

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4 responses so far ↓

  • 1 Brian Hayes // Apr 19, 2009 at 7:22 am

    It’s courageous to ‘take on incumbents’.

    The modern communication industry can barely say it has a legacy yet there are giants that have already become targets.

    There’s a terrific advantage plotting against embedded wire, as you point out. Huge firms are crippled with hi-power, hi-maintenance infrastructure and must bully favors for their revenue. When thinking about entrenched powers, I’ve always liked this quotation: “When you think you’re the highest point, you don’t look up.”

    History seems to scorn itself with its own future and I think usurp is a word we should all learn to enjoy.

  • 2 Hari Nair // Apr 19, 2009 at 1:43 pm

    You are absolutely. The future lies in the emerging markets, because there is no legacy in these countries and we can leaf-frog into the next stage of technology advancement.

  • 3 Sundar // Apr 19, 2009 at 6:09 pm

    Yes there are several opportunities. But the challenges are:
    a) less belief in ourselves
    b) Bigger companies looking to kill smaller ones
    c) Reasonably proactive government
    d) Lack of aggression from entreprenures
    Novatium, Zoho and many other emerging companies from India have greater oppotunity to change the world.

  • 4 Vishal // Apr 19, 2009 at 6:23 pm

    Also the tough economic environment will cause disruptions to happen much faster.

    Vishal

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