Emergic: Rajesh Jain's Blog

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Idea 4: Invertising for ads and marketing information from companies

July 17th, 2009 · 2 Comments

Spam on phones is an even bigger problem than spam in emails. But not all spam is equal – messages that take into account our profile and have our permission are most welcome. In a way, these are messages we invite into our lives – think of it is invited advertising, or “Invertising.” This is [...]

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