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Improving Effectiveness of Sales Meetings – Part 7: Post Meeting

June 5th, 2012 · 2 Comments

After the meeting, a quick follow-up is important to ensure the momentum is maintained. The first thing that needs to be done is that a summary of the Minutes of Meeting (MoM) should be sent out to the attendees. If any presentation was made, it should also be attached.

The MoM should clearly have the actionables with the names of the people who are responsible for them. Ideally, MoM should be sent out within 24 hours of a meeting. If any questions came up in the meeting that could not be answered, they should be replied to quickly.

In my own experience, this is where the impetus of a good meeting can be lost. Without the right follow-up, everyone gets busy with their own life and the memory of the meeting fades. So, it is very critical to ensure that the purposefulness is maintained.

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2 responses so far ↓

  • 1 Ashwin Roy Choudhary // Jun 6, 2012 at 9:37 am

    Extremely Valid Point . Specially the one mentioning “within 24 hours”.

  • 2 Agen Domino // Oct 7, 2017 at 12:33 am

    The

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