Emergic: Rajesh Jain's Blog

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Weekend Reading

June 16th, 2012 · 1 Comment

This week’s links: The $20 billion mobile advertising opportunity mirage: by Jean-Louis Gassée. “If the industry hasn’t cracked the mobile advertising code after five years of energetic and skillful work it’s because there is no code to crack. Together, the small screen, the different attention modes, the growing concerns about privacy create an insurmountable obstacle.” […]

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