Outcomes vs Activity

[via Om Malik] Chris Michel writes:

It is all about outcomes and not activities.

Most people tend to confuse activity with outcomes and it is a breathtakingly expensive mistake. In a world of infinite choices, choosing which activities will occupy your day is likely to be your single greatest driver of effectiveness. Beyond picking the right objectives to pursue, you need to focus on the results, not just the means to that end.

Short URL: http://emergic.org/?p=10361

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