Internet’s Disprutive Effects

Tom Foremski writes:

The disruption is happening in the media sector because the Internet is a media technology, it enables publishing and distribution. Google, Yahoo, Ebay, Amazon, etc, are all media companies, they publish pages of content and advertising.

This realization has become important in my thinking and analysis of trends. And now, with this next stage, what I call Internet 2.0 (not web 2.0 because it is more than just web) the disruptive effect will be even larger.

And this time around, every company is a media company to a greater or lesser degree. Because every company tells stories, it publishes to its customers, to its staff, to its new hires. We now have two-way media technologies and those that can adapt and master those technologies, and become technology-enabled media companies, will survive.

Short URL: http://emergic.org/?p=8829

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