Personal Recommendation Engines

Fortune writes:

Recommender systems like are sprouting on the Web like mushrooms after a hard rain. Dozens of companies have unveiled recommenders recently to introduce consumers to Web sites, TV shows, other people – whatever they can think of.

The idea isn’t new, of course. In a time of impersonal big-box stores and self-checkout stations, independent shopkeepers compete by doing this sort of thing every day.

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