I am excited about a service we’ve been experimenting with internally for a few days. It is a centralised RSS aggregator which allows me to set up subscriptions for RSS feeds and then emails me the items in a separate IMAP account. This way, I use my email client as the RSS viewer. All I need to do as a user is to set up an email account (like I would do with Hotmail) and then add it into my email client. The entire procedure will take less than 3 minutes. And then, as I subscribe to feeds through a web-based front-end, the RSS items now show up in the Inbox of this email account. The separate account ensures that the emails don’t clutter up any existing account and makes sure the account is spam-free.

An RSS Viewer (or News reader) can definitely increase the number of items one can process by a big multiple. Its a “10X” improvement in the way we currently do things. Also,the best part about this is people don’t need to download a separate application – the email client is as ubiquitous an application as we can get on a computer.

We hope to launch this as a service soon. There are still a few more things we want to do – for example, integrate blog posting via the BloggerAPI. Watch this space!

Published by

Rajesh Jain

An Entrepreneur based in Mumbai, India.