Location, Identity and Mobiles

Phil Windley writes:

Britt Blaser introduced me to RAVE Wireless. RAVE Wireless provides mobile for colleges and universities. Bringing the mobile systems inside the tent at a university enables lots of interesting applications. While RAVE looks like a mobile company, I see them as an identity company.

Another interesting mobile identity application I ran across yesterday is Equals. You won’t get much out of their Web site, but I saw a demo. Equals provides you with control over the messaging options people have to reach you based on profile choices you make. For example, you can set it so that when you’re traveling, email is your preferred channel, SMS and voicemail are accepted, but voice is disallowed. Presence is a real foundational element for a lot of interesting applications. It’s been long promised — maybe we’ll finally get somewhere.

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Rajesh Jain

An Entrepreneur based in Mumbai, India.