New Telemarketing Rules – Part 5

7.       There is no reference to redress an issue to give a chance to aggregator/telemarketer to explain the reason for sending a particular SMS against which there has been complaint.  A competitor could complain and easily shut down a telemarketer’s business. The aggregator/telemarketer needs to be given a fair hearing and seek redressal. 8.       Finally, … Continue reading New Telemarketing Rules – Part 5

New Telemarketing Rules – Part 2

1.       For transactional messages, the operator and the SMS aggregator need to be treated as intermediaries and protected from any connection stoppage. The information about the opt-in or the need for sending the transactional message is only known to the entity sending it. The operator or aggregator should be responsible, and the deposit and guarantee … Continue reading New Telemarketing Rules – Part 2