Mobile 2.0

Rudy De Waele writes:

Here are some essential components of what mobile 2.0 is about:

1) Openness: open standards, open-source development and open access – creating more options for the user, not enclosing them in the walled gardens currently (still) used by operators.

2) The context of accessing the network and associated web services needs to be a positive user experience. For example for mobile search, the context includes: browser type, different device functionalities, security issues, display on a small screen, how to insert ads, etc. Associated with this is the usability experience of the devices, applications and services – and other components. For a more detailed analysis of context and the mobile web, see this article I wrote for gotomobile.

3) Affordable pricing to use the network to access content and services.

4) More user choice in the ways to communicate and share experiences with others (social interaction)

User-Generated Content

The New York Times writes:

This will be remembered as the year that the old-line media mogul, the online media titan and millions of individual Web users agreed: It demands attention.

Its on Web sites like YouTube, MySpace, Dailymotion, PureVolume, GarageBand and Metacafe. Its homemade art independently distributed and inventively promoted. Its borrowed art that has been warped, wrecked, mocked and sometimes improved. Its blogs and open-source software and collaborative wikis and personal Web pages. Its word of mouth that can reach the entire world.

2006 in Ideas

The New York Times Magazine has 74 ideas. Among them: For-Profit Philanthropy.

Welcome to the world of brand-enhancing, profit-making, tax-paying philanthropy. Its proponents argue that weve become so accustomed to the idea that philanthropy has to operate within the confines of certain legal strictures that weve lost sight of what really matters: the good you foster, not necessarily how you go about fostering it. As the economist Susan Raymond argued in the journal On Philanthropy in September, We are beginning to understand that old categories commerce, capitalism and philanthropy do not serve the new generation of either social problems or market opportunities. In this spirit, Richard Branson, the founder of Virgin, announced plans this year to invest personal profits estimated at $3 billion in the clean-energy industry. And in addition to Googles venture, theres also the work of Pierre Omidyar, the founder of eBay, who has created the Omidyar Network, a charitable venture that finances for-profits and nonprofits alike.


MobileCrunch writes about Mobifusion, a company I’ve invested in:

Redwood City Based Mobifusion aims to be the top dog of mobile content in all its forms. Thats right, they want to be the largest and most comprehensive aggregator of mobile content, the best manager of mobile content for carriers and other content providers, they intend to be the worlds leader in the creation of new content and they plan on becoming the top content distributor as well.

Search, State and Metadata

Bill Burnham writes:

To understand the forest you need three main things: persistent search, state, and metadata. Persistent search is simply a search query that is constantly running. State is information about the state (what time is it, what things are connected to what, etc.) of the web each time a query is run. And metadata is information that is derived from the set of search results returned for a particular query (how many results, what type of results, who authored the results, statistical analysis of elements within the results, etc.).

Marrying these three items together adds two key dimensions to search: time and context. Time is an incredibly important dimension because once you can compare things over time, you can determine change and the rate of change.

TECH TALK: Best of Tech Talk 2006: Incremental Web

Towards the end of the Mobile Internet Tech Talk, I laid the foundation for the next set of ideas the Incremental Web.

To make the mobile internet a reality, one has to look at two webs the reference web and the incremental web. Think of the reference web as the one that has already been created for the PC world and for which Google has become the window. This web has been created for the big screen of the PC. The incremental web is about the present and future it is the real-time web. This is the web which will be increasingly built more for mobiles because it is a device through which access can happen anytime and from anywhere. Suddenly, it makes sense to create real-time information because there are users with two-way devices which can access this information with near-zero latency. I think of the incremental web as being about now, near, new.

The exciting part is going to be about enabling the incremental web because that is where the mobile shines through. This is a world which will be increasingly created out of RSS and microcontent. It is a world centred around publish-subscribe. Users will have the tools to publish easily. Those interested in this content can set up subscriptions just like we do for blogs in RSS aggregators (also called feed readers). In a sense, RSS is made-for-mobiles. Its ability to deliver incremental content can enable relationships between content creators (publishers) and consumers (subscribers). The mobile is a device on which our tolerance for spam is zero considering the limitations on screen size and the fact that we will be paying for the downloaded data. This is a world which will, therefore, be built not around search, but subscriptions.

I elaborated on these concepts in the Tech Talk entitled The Now-New-Near Web, or the N3 Web. An excerpt:

The India of today has the right ingredients to make the N3 Web a reality. There are two key building blocks for this the ability to publish for the incremental web, and the ability to consume that content. The publishing capability has been around for some time blog-based publishing tools are a very good example of enabling mass creation of incremental content. But what has been missing so far has been the ability to consume the content with low latency. The PC is not the ideal device given that it is not with us all the time. This is where the mobile Internet comes in.

Armed with good mobile phones and friendly mobile data pricing, I believe users and businesses will start creating a wide array of content on their own. This is what will create the positive spiral for usage in India and bring alive the Incremental Web one where we know of the new things happening near us now. This is the [almost] real-time Web a world envisioned by David Gelernter in Mirror Worlds. This N3 Web will be built around 4 Ms: me, mobiles, microcontent and media. This, and not the incremental Web 2.0, is what the future of the Web is about.

Tomorrow: The N3 Web

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