Netcore’s second business which is also linked with email is Email Marketing. We have two offerings: Emergic Mass Mail (EMM) and Affiliate Email Marketing. EMM is about providing a hosted platform for companies to send out and track emails at scale. The email lists are owned by the company – what Netcore offers is a … Continue reading Netcore’s Business – Part 2
The third business in Netcore is mobility. In this, the primary focus has been around SMS, but in recent times, we have been working to widen the portfolio of services on offer to businesses. We had started with a consumer-centric SMS content service (MyToday SMS) about five years ago. We hoped to monetise the free … Continue reading Netcore’s Business – Part 3
Within Netcore, we have always spent some time on innovative efforts. For the most part, these haven’t worked out into something substantial, but there are many ideas which have come through our efforts, some of which have helped on the enterprise side of the business. The MyToday SMS services (free and paid) were one such … Continue reading Netcore’s Business – Part 4
As I look ahead at Netcore, there are a number of areas that we will need to look at in the coming months. First, we need to strengthen our cloud offerings. As corporate email and collaboration shifts to the cloud, we have to be there. e-Interact is a step in that direction. Second, we have … Continue reading Netcore’s Business – Part 5
Once every couple years or so, I provide an overview of what Netcore, the company which I founded more than a decade ago and I run as Managing Director, does. With changing times, some elements of our business mix have changed. Much of what Netcore does has stayed as B2B (business-to-business). We have experimented with … Continue reading Netcore’s Business – Part 1
In Netcore, we have an external Advisory Board with whom we review business and plans every quarter. We typically do the next year’s plan review sometime in early March, so that gives time to the teams to also start planning ahead for the next year. This year, I decided to split our plans into what … Continue reading Financial Year Transition – Part 5
Following a tradition from 2008, 2009 and 2010, in this last week of the year, I am giving links to what I think where some of my better posts. I have categorised them into five topics: Digital India, Entrepreneurship, Politics, Personal and General. Digital India Netcore’s Business (Nov) Presentation at eGov Conference (Oct) TRAI’s SMS … Continue reading Best of 2011: Digital India
As I write this on the last day of 2011, the Year is about to transition. A New Year is a good time to reflect on the recent past and think about the future. My life can be thought of as three compartments – business, some of the political change part, and the personal bits. … Continue reading 2011-12: Looking Back, Looking Forward – Part 1
Over the past two years or so, I have written about my ideas on affordable computing in emerging markets and creating solutions for the next users (or as Clay Christensen puts it, the non-consumers). Over the past few months, what has become clear to me is that many of the ideas did not go far … Continue reading Seeking Explorers, Inventors, Builders and Marketers
Ed Brill writes about Esther Dyson’s Release 1.0 issue on Meta-Mail (available for $80). From the report introduction: Indeed, data is relatively easy, and we have good tools for it: the calculator, the spreadsheet, and the giant financial number-crunching application. The spreadsheet gave users a tool not just to calculate, but to build complex models … Continue reading Meta-Mail
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