Emergic: Rajesh Jain's Blog

Emergic: Rajesh Jain's Blog header image 2

Off-deck Mobile Ecosystem

February 19th, 2010 · 8 Comments

If India’s mobile data (VAS) ecosystem has to grow, then there are two pre-requisites that need to happen:

  • a guarantee of Net Neutrality, so that operators cannot arbitrarily block services they believe compete with them
  • the operator’s billing platform as a service for a fee of 10% or so, a la Docomo’s i-mode in Japan

Taken together, they can drive innovation like what has been in Japan and some other countries.  The first will open up the creation of new services, and the second will give service providers a way to monetise by making available a micropayments infrastructure leveraging the cash balance that mobile users in India already have.

But, who will bell the cat? What India needs is an equivalent of TRAI that focused on the needs and expectations of consumers. This innovation can drive the creation of dozens of startups which is what India needs. Unfortunately, I can’t see that happening anytime in the near future.

Tags: Uncategorized

8 responses so far ↓

  • 1 iptiam (iPad, Therefore I am) // Feb 19, 2010 at 8:28 pm

    If this can be packaged in a way that will benefit the big players, they will bell the cat.

  • 2 Tarun Anand // Feb 20, 2010 at 8:14 am

    I would like to ask a different question. It is looking outwards at customers rather than inwards at the value added service provider/telcos –

    what is that compelling and unique service that the users will want to get into a direct billing relationship?

    I have not found many (or any?) such services. In fact, its the other way around – because telcos also own the infrastructure in addition to the billing, technically they can launch some services without GPRS etc etc…

    Anyways… I guess first is that we build some services that are very very compelling for users to pay… if they start doing that we will have a case to begin with.


  • 3 Scope of Electrical Engineering Assignment Help // May 16, 2018 at 3:46 pm

    Thanx for sharing such useful post keep it up 🙂

  • 4 Voltage Regulation Help // May 16, 2018 at 5:29 pm

    Things are very open and intensely clear explanation of issues. was truly information. Your website is very beneficial.

  • 5 MSN Thesis Writing Service // May 16, 2018 at 6:15 pm

    I’m really impressed with your article, such great & usefull knowledge you mentioned here

  • 6 College Term Papers Writing Services // May 16, 2018 at 6:28 pm

    Pretty helpful material, much thanks for this article

  • 7 programming assignment help // Dec 1, 2018 at 3:14 pm

    Programming Assignment Help is efficient in reducing stress from your academic life. It can save most of your time. Hence you can utilize your time in other necessary works. However, it is essential to choose a proper service; else it can trouble you badly. To avoid this, you must check the online reviews for a better Computer Science assignment

  • 8 Assignment writing UAE // Dec 10, 2018 at 3:31 pm

    Students Assignment Help is the most reputed and reliable brand providing assignment writing UAE help to the students. Our experts can handle any complicated assignment queries outstandingly. Hire our writers now, email us at info@studentsassignmenthelp.com or WhatsApp: +44-755-536-9184.

Leave a Comment