Emergic: Rajesh Jain's Blog

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It’s Up To Us Now – Part 11

May 24th, 2010 · 3 Comments

The final three books give us inputs on the “how” – how to make ideas sticky, how to bring about change, and how to leverage the power of social networks. Made to Stick: Why Some Ideas Survive and Others Die by Chip and Dan Heath: In the coming battle of ideas, how do we ensure […]

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