Emergic: Rajesh Jain's Blog

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Blog Past: Bridging India and China

June 13th, 2010 · No Comments

I will be visiting Shanghai again after 8 years. This is what I wrote after my first visit to China:

China is a competitor, but it is also an opportunity and a very big at that for Indian companies, if we are prepared to look at it that way. Walk through the Shanghai Museum and see how a first century AD export from India has made a deep mark across China. That export: the teachings of Buddha. Now, two thousand years later, India needs to learn and do the same. Our software, services, and even our films can be good starting points. US, Europe and Japan may offer the comfort of past successes, but there are fortunes to be yet made targeting the “bottom of the enterprise pyramid.” No pyramid base can be bigger that the combined markets of India and China.

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