Faith Popcorn is a consumer trend expert and marketing futurist. “FutureTENSE involves everything from “Identity Terrorism” on one hand, to generalized anxiety over political, ethical and economic disruptions on the other. Other Trends such as EGOnomics (a de-personalized society drives our desire to be recognized for our individuality) and Anchoring (taking what was secure from the past to prepare us for the future) will also play an increasingly dramatic role in shifting the direction of the culture.”
Among the trends: Big Mother, Persona Propaganda, Identity Terrorism, Profiling Paranoia, Porn as the Norm, Idoling of America and Mystic Messages.
