TECH TALK: Good Books: The Daily Drucker (Part 2)

An additional benefit of The Daily Drucker” is the foreword by Jim Collins, author of Built to Last and Good to Great. This excerpt is via 800-CEO-Read:

Druckers primary contribution is not a single idea, but rather an entire body of work that has one gigantic advantage: nearly all of it is essentially right. Drucker has an uncanny ability to develop insights about the workings of the social world, and to later be proved right by history. His first book, The End of Economic Man, published in 1939, sought to explain the origins of totalitarianism; after the fall of France in 1940, Winston Churchill made it a required part of the book kit issued to every graduate of the British Officers Candidate School. His 1946 book The Concept of the Corporation analyzed the technocratic corporation, based upon an in-depth look at General Motors. It so rattled senior management in its accurate foreshadowing of future challenges to the corporate state that it was essentially banned at GM during the Sloan era. Druckers 1964 book was so far ahead of its time in laying out the principles of corporate strategy that his publisher convinced him to abandon the title Business Strategies in favor of Managing for Results, because the term strategy was utterly foreign to the language of business.

There are two ways to change the world: with the pen (the use of ideas) and with the sword (the use of power). Drucker chooses the pen, and has rewired the brains of thousands who carry the sword.

Druckers genius shines best in the short paragraph or single sentence that cuts through the clutter and messiness of a complex world and exposes a truth. Like a Zen poet, Drucker packs universal truth into just a few words; we can return to his teachings repeatedly, each time with a deeper level of understanding. This wonderful collection presents these pearls of insight in one place, where you can reflect upon them one at a time, without having to read all 10,000 pages.

Buying a book is easy spend a few hundred rupees and you have it. Reading it is harder it requires a commitment of time. That is why many books are bought but few are actually read. Druckers book goes one step beyond that: it is one which makes you stop and ponder. It forces you to introspect and wonder about the way youve been doing things and suggests changes. This is a book which needs deep introspection on how our management styles need to improve these books are amongst the hardest to read, because they make us look inward. The Daily Drucker is a must read for each of us it needs to become a daily habit in our lives for reading and action.

Tomorrow: Welch on Winning

TECH TALK Good Books+T

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Rajesh Jain

An Entrepreneur based in Mumbai, India.