India Internet

Anand Sridharan has an excellent update on the Indian Internet space: “Growth is decent (subs, e-commerce, ad spend), but no hockey-stick effect yet. Given the small base, evolutionary growth isnt good enough to quickly reach significant scale. We are not seeing the equivalent of cellphones circa-2003, where the industry exploded (triggered by CDMA entry, free incoming and a $10 entry cost to go mobile). A base of 4-5 million Indian homes have PCs, with new PC sales to households hovering slightly north of 1 million/year. To put this in context, the PC base is roughly comparable to the base of passenger cars (remember, the average car costs 10x that of a PC) and the number of households with an annual income of over Rs. 0.5 million. PCs are yet to penetrate the Rs. 0.2 to 0.5 million annual household income segment, that forms the mainstay of the Indian middle class (this segment has roughly 14 million households).”

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Rajesh Jain

An Entrepreneur based in Mumbai, India.