The New York Times writes:
That’s how it is with serial entrepreneurs: they create one company after another, and everything else is just tossing dirt. They do it, Mr. Tooke says, because they “like to go fast.” They “like simultaneously building a company, tailoring products to changing markets and selling,” he said. They do it because they love the highs and lows of the game.
Of course, money matters, too. It is the way serial entrepreneurs keep score, and only those with good track records can continue to attract investors. Still, for many the contest counts as much as the trophy.
In this respect serial entrepreneurs are quirkier and more restless than other entrepreneurs. Many possess a mishmash of technical, marketing, leadership and people skills a combination that sets them apart. Their bounty of talents and experience make them valuable role models to anyone thinking of starting a business.