A report from Telephia says that maps and weather are the two app revenue-generating downloadable mobile apps.
“Local maps/directions and up-to-date weather are well-suited to delivery via mobile phones because they are information needs characterized by immediacy, location-specificity, and time-sensitivity,” said Kanishka Agarwal, Vice President of New Products, Telephia. “Downloadable mobile applications present a significant opportunity for higher ARPU, with more than 3.3 million mobile consumers downloading these applications during the first quarter of the year.”
