Quote in Mint article on New SMS Rules

From an article in Mint last Wednesday:

Telemarketers are exploring alternative methods to reach customers. Netcore Solutions Pvt. Ltd is offering a webpage with a Twitter feed-like service. Cellphone users can log in to the page to access commercial messages they would have received on their handsets.

“One has to make good from a bad situation,” said Rajesh Jain, managing director of Netcore. “The service does encourage people to use the mobile Internet that almost every phone is equipped with now.”

While mobile phone users can register or opt in to receive commercial messages on their handsets, Netcore’s service allows them to check these messages when they want to.

The service is phone.cc. Will have more on it soon.

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Rajesh Jain

An Entrepreneur based in Mumbai, India.